Few things get in the way of checking your policy quite like landing on the wrong login page. Trade Me Insurance runs a separate portal from the marketplace, and this guide walks through the official login steps, registration, and password recovery — all tied to the actual portal at my.trademeinsurance.co.nz.

4 related posts

Trade Me Insurance policies active: over 200,000 · Average customer rating (Google Play Store): 4.2 stars · Number of login portals: 3 (My Insurance, My Trade Me, mobile app)

Quick snapshot

1Confirmed facts
2What’s unclear
  • Whether the Trade Me app will eventually support insurance login (Trade Me Help – Trouble logging in)
  • Exact support hours for login issues (Trade Me Help – Trouble logging in)
3Timeline signal
  • No timeline changes for login portals — stable as of current guidance (Trade Me Help – Reset or change password)
4What’s next
  • Trade Me continues to separate marketplace and insurance logins — no unification announced (Trade Me Help – Trouble logging in)

Three login portals, one key difference: the My Insurance portal holds your policy data, while My Trade Me handles everything else.

Detail Value
Official login URL my.trademeinsurance.co.nz/portal (Trade Me Help – Trouble logging in)
Password reset available Yes, via ‘Forgot password?’ link (Trade Me Help – Reset or change password)
Separate selling login My Trade Me login at trademe.co.nz (Trade Me Help – Create a personal account)
Mobile app Trade Me app (not for insurance policies) (Trade Me Help – Trouble logging in)

How do I log in to my Trade Me Insurance account?

Step-by-step login to my.trademeinsurance.co.nz/portal

  1. Open your browser and go to my.trademeinsurance.co.nz/portal (Trade Me Help – Trouble logging in)
  2. Select Log in and enter the email address registered with your policy (Trade Me Help – Trouble logging in)
  3. Enter your password and click the login button
  4. If login fails, check for typos and extra spaces in both fields (Trade Me Help – Trouble logging in)
  5. Use the “Forgot password?” link if you can’t remember your credentials (Trade Me Help – Reset or change password)

Trade Me Help advises: “If you cannot remember your password, reset it using the email address linked to the account.” — Trade Me Help – Trouble logging in

What email and password are required

  • The email must be the one you used when purchasing your policy (Trade Me Help – Trouble logging in)
  • Password must match the credentials set during account creation
  • Trade Me suggests verifying that your browser hasn’t saved an old password after a recent password change (Trade Me Help – Trouble logging in)
The catch

Using the wrong email — one tied to your marketplace account rather than your insurance policy — is the most common login blocker. Check your policy documents for the email on file.

The implication: knowing your exact registered email makes the difference between a quick login and a frustrating password reset loop. Verify it before you start.

Can I log in with my My Trade Me account?

My Trade Me login vs My Insurance login – differences explained

One login, two separate systems — understanding the split avoids confusion.

  • My Insurance portal (my.trademeinsurance.co.nz): holds policy documents, claims, and coverage details (Trade Me Help – Trouble logging in)
  • My Trade Me login (trademe.co.nz): marketplace access for buying, selling, and listings (Trade Me Help – Create a personal account)
  • Credentials not interchangeable — your marketplace password won’t work on the insurance portal (Trade Me Help – Trouble logging in)

The pattern: Trade Me intentionally separates insurance from the marketplace, likely for compliance and data privacy reasons. What this means for you: maintain two separate login records — one for each service.

How do I register for a Trade Me Insurance online account?

Creating an account step by step

  1. Navigate to my.trademeinsurance.co.nz/portal and select “Create an account” (Trade Me Help – Create a personal account)
  2. On the Trade Me marketplace, select Register in the top-right corner for a personal account (Trade Me Help – Create a personal account)
  3. Select Personal use and complete the registration form (Trade Me Help – Create a personal account)
  4. Check your email for a confirmation message and click the “Yep it’s me” link to activate your membership (Trade Me Help – Create a personal account)

Trade Me Help – Create a personal account states: “The confirmation email includes a ‘Yep it’s me’ link to activate membership.” — Trade Me Help – Create a personal account

What information you need to sign up

  • Your policy number or personal details tied to your insurance policy (Trade Me Help – Create a personal account)
  • A valid email address — the same one used for your policy documents
  • A password that meets Trade Me’s security standards
Why this matters

Registering with the wrong email means policy documents won’t link to your account. Use the exact email you provided when purchasing your insurance policy.

The trade-off: registering for a marketplace account doesn’t give you insurance access — the My Insurance portal requires a separate registration linked to your policy number. Without that link, you’re locked out of policy documents.

Is there a Trade Me Insurance app for easy login?

Trade Me login app features

  • Trade Me app (iOS and Android): supports login to the marketplace for buying and selling (Trade Me Help – Trouble logging in)
  • No direct insurance login in the app — My Insurance portal requires a browser (Trade Me Help – Trouble logging in)
  • App includes password recovery options via “Log in” → “Forgotten password?” (Trade Me Help – Reset or change password)

Pros and cons of using the app versus browser

Upsides

  • Quick marketplace access with saved login
  • Push notifications for messages and listings
  • Easier password reset flow on mobile (Trade Me Help – Reset or change password)

Downsides

  • No insurance policy access in the app
  • Must switch to browser for My Insurance portal
  • App login uses marketplace credentials, not insurance credentials

The implication: the app is convenient for marketplace users but leaves insurance tasks in the browser. If you regularly check policy documents, bookmark the My Insurance portal on your phone’s browser for faster access.

Trade Me Insurance contact number and login support

How to get help with login issues

  • Visit the Trade Me Help Centre online for troubleshooting guides (Trade Me Help – Trouble logging in)
  • Use the “Forgot password?” link at my.trademeinsurance.co.nz/portal to reset credentials (Trade Me Help – Reset or change password)
  • For app-related issues, ensure the latest version is installed (Trade Me Help – Trouble logging in)
  • Check your browser or device for saved old passwords that may interfere (Trade Me Help – Trouble logging in)
  • Trade Me provides a recovery-code login method through “Use another authentication method” and “Recovery code” (Trade Me Help – Trouble logging in)

Trade Me Help – Reset or change password explains: “On the web flow, users finish password recovery by entering a new password and selecting Change password.” — Trade Me Help – Reset or change password

Customer service details for account access

Trade Me Insurance customer support is available through the official help centre. For login-specific issues, the password reset flow is the first recommended step. If the reset email doesn’t arrive within a few minutes, check spam folders and ensure the email address matches the one on your policy.

What this means: most login problems resolve through the password reset flow — no phone call needed. The recovery-code method is an additional safety net if you’re locked out.

Additional sources

help.trademe.co.nz, help.trademe.co.nz, tmpropertysolutions.co.nz, td.com, kiwireporter.nz, youtube.com

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Frequently asked questions

What should I do if I forget my Trade Me Insurance password?

Use the “Forgot password?” link on the login page at my.trademeinsurance.co.nz/portal. Enter the email address linked to your account, check your inbox for a reset email, and follow the link to set a new password (Trade Me Help – Reset or change password).

Can I pay my insurance premium through the login portal?

Yes, once logged in to the My Insurance portal at my.trademeinsurance.co.nz/portal, you can manage payments and view premium details (Trade Me Help – Trouble logging in).

Is my account information safe on the Trade Me Insurance website?

Trade Me uses standard security protocols for its portals. The My Insurance portal is separate from the marketplace, which reduces exposure risks. Use a strong, unique password and avoid reusing marketplace credentials (Trade Me Help – Trouble logging in).

How do I update my contact details after logging in?

After logging in to the My Insurance portal, navigate to your profile or account settings section to update your email, phone number, or address — if those fields are editable within the portal.

Do I need a separate account for each policy?

No — multiple policies can typically be managed under one My Insurance account as long as they share the same registered email address (Trade Me Help – Create a personal account).

What browser is recommended for the My Insurance portal?

Trade Me recommends using the latest version of major browsers like Chrome, Firefox, Safari, or Edge. Clear your cache and cookies if you encounter login issues (Trade Me Help – Trouble logging in).

For New Zealand Trade Me insurance customers, the choice is clear: bookmark my.trademeinsurance.co.nz for policy access, keep your marketplace login separate, and use the password reset flow as your first line of support — or risk getting locked out when you need documents most.